How Top Realtors Are Crushing Productivity with AI

Miguelangel Humbria
May 30
4 min read

Discover how successful real estate agents are using AI tools like ChatGPT, M1, and REimagineHome to boost productivity, enhance client engagement, and grow their business smarter in 2025.

Let’s face it—being a real estate agent in 2025 means juggling a thousand things at once. From showing homes and writing listings to nurturing leads and staying active on social, the hustle is real. But here’s the secret sauce top-producing agents are using to stay ahead: artificial intelligence.

Yep, AI isn't just for tech geeks anymore. Smart agents across the country are turning AI into their personal assistant, content writer, CRM wizard, and marketing intern—all rolled into one.

In this post, I’m going to show you exactly how top agents are using AI to free up their time, wow clients, and crush their goals—without burning out. Even better, I’ll show you how you can plug into these tools today (no coding or tech background needed).

🌟 Why Real Estate Pros Are Turning to AI (Fast)

Let’s break it down. The average agent is spending:

Hours writing property descriptions and captions
Chunks of their day chasing follow-ups
Precious time formatting emails or social content

Now imagine outsourcing that to AI—for free.

That’s what top agents are doing. They’re saving 5–10+ hours per week using AI to:

Automate repetitive writing tasks
Personalize outreach at scale
Organize CRM notes faster
Stay visible on social with less stress

And the best part? These tools are simple. If you can type a sentence, you can use them.

Let’s dig into exactly what tools they’re using and how.

Tool #1: ChatGPT (The Content Generator)

If you haven’t met ChatGPT yet, let me introduce your new best friend.

ChatGPT is like a super-smart copywriter that works 24/7. Agents are using it to:

Write listing descriptions that actually sound human
Craft follow-up emails to warm or cold leads
Generate social captions in seconds
Turn bullet points into blog posts, newsletters, or even scripts

Example Prompt:

“Write a friendly listing description for a 3BR, 2BA home in Austin with a large backyard and updated kitchen. Highlight outdoor space and schools nearby.”

Result? Something polished, descriptive, and ready to post.

Use ChatGPT to handle:

Open house reminders
Buyer/seller follow-up emails
Quick market updates
Neighborhood spotlights

The key: Treat ChatGPT like a teammate. Give it clear instructions and tweak the result to match your voice.

Tool #2: M1 (The AI Business Phone)

Calls. Voicemails. Missed notes. They add up.

That’s why agents are loving M1, an AI-powered business phone system designed for busy professionals.

Here’s what it does:

Records and transcribes calls automatically
Summarizes the conversation into bullet points (hello CRM!)
Flags next steps or tasks you mentioned
Sends you follow-up suggestions

Instead of replaying voicemails or scribbling notes in the car, M1 gives you a clean recap of every convo.

Use Case:

Spoke to a new buyer? M1 sends you:

Their name
Timeline
Budget
Next follow-up

No more forgetting details. No more lost leads. Just smoother conversations and better client service.

Tool #3: REimagineHome (Virtual Staging, AI Style)

You know how buyers often can’t visualize a space?

REimagineHome solves that.

This tool uses AI to virtually redesign and stage your listing photos in seconds. Upload a shot of an empty living room? Boom—modern farmhouse vibe. Want a luxury office? Click.

Agents are using this for:

Creating jaw-dropping MLS photos
Boosting engagement on Instagram or listings
Helping buyers picture potential (especially in vacant or outdated homes)

Best part? It saves you the cost and logistics of physical staging—perfect for rentals, flips, or sellers on a budget.

⏱️ How a Day Looks With AI vs. Without

Let’s play this out. Here’s a typical day without AI:

Spend an hour writing a listing
Text 5 buyers manually
Type up notes from yesterday’s calls
Scramble to post on Instagram
Forget to email your sphere this week

Now, here’s that with AI:

Listing? Done in 5 minutes via ChatGPT
Follow-ups? Drafted in seconds
Call notes? Summarized automatically by M1
IG post? Generated by AI and dropped into Canva
Email? Pre-written template personalized and scheduled

More time. Less burnout. Same (or better) results.

What Top Agents Are Saying

“I used ChatGPT to write a listing, open house invite, and follow-up text in under 15 minutes. That used to take me an hour.” — Marisa T., Tampa FL

“M1 changed how I manage calls. It’s like having a personal assistant that never sleeps.” — James R., Phoenix AZ

“I uploaded a vacant bedroom to REimagineHome and turned it into a cozy retreat. The listing views doubled.” — Nina W., Denver CO

Getting Started with AI (Even If You're Not Techy)

You don’t need to be an early adopter or a coder to do this. Start with these simple steps:

Try ChatGPT Free: Go to chat.openai.com and start with this prompt:

"Write a 3-line Instagram caption for a new listing in [City] with 3 hashtags."

Check out M1 for Call Management: Visit hellom1.com and grab a demo.
Upload a Photo to REimagineHome: Head to reimaginehome.ai and test their virtual staging.

Bonus: For guided prompts, emails, content packs, and templates made just for real estate pros, grab the AI Toolkit for Realtors.

Final Thoughts: Work Smarter, Not Harder

Top agents aren’t working more. They’re working smarter.

They’re using AI not to replace their personal touch, but to amplify it—so they can do more of what actually moves the needle: building relationships, showing homes, and closing deals.

This isn’t a trend. It’s the new normal. And the sooner you lean in, the faster you’ll rise above the noise.

So, what will you automate first?