1. Your phone is public

Consumer life today is 100% Mobile. We wake up with Smart Phone. We see that Our agenda, the notifications and the Messages of E-mail. We communicate through WhatsApp. And although the PC is still used, and especially to work, more than 80% of purchases are made from our phones, or begin their searches from there.

Make sure that these websites, Email Marketing Campaigns and Landing Page HAVE AN EXCELLENT PRESENTATION on Smart Phones, so you do not miss On the Road to Future Buyers.

2. Content is king, only if you KNOW HOW to use it

Having a Content Marketing Strategy is fundamental to attract new visitors a brand Do, as well as Show your knowledge m in order to GET A faithful Audience, which is SOME time is going to choose a UN advice or a purchase. Now, Is that fundamental no replica Other blogs or social profiles, and sea in its aesthetics, in. Do not go to the fashion of passing waves of curing Strange Materials, because the only thing that an asset is going to achieve is to discredit the image of your company. The ideal path: Think of a good strategy, focus on your target audience, and the message you want to convey, and then check that you have the right team to put into practice.

3. Multichannel Is The Single Channel

Thinking about what channels should be (Radio, Pay TV, advertising, social networks, e-mail marketing, etc.) and Define a particular strategy paragraph each of them, is a completely obsolete scenario.

CURRENTLY, THE Consumer Passes Through Multiple Platforms to Complete One Purchase, and all of them have contributed to their final decision.

Tip: Define a loose strategy, and apply it to one of the channels each in the ones that will be present, adapting the message to particularities.

4. The one who does not invest, does not earn

Beyond UN Unquestionable Dogma Opinion, At This Time Of Predominance Of Digital Marketing Is More Needs Than Ever.

Social networks or search engines son ESSENTIAL paragraph Our Business, AND EVEN THOUGH THEY SHOW YOUR RESULTS DE-FREE, The Payment is indispensable to have UN Place prominent and preponderant in our of Target Audience.

5. Bet on Marketing Experience and micromoments.

Offering UN Quality product, at a good price and With A Right Attention, It seems to be the panacea of any Company. But today, it is not Enough. Consumers Want to Live Positive Experiences on Every Purchase, THAT THEN CAN BE TELLED AND SHARED BY SOCIAL NETWORKS. : In addition, providing a positive and true experience for a consumer is the key to your brain in the future associate the product with The Brand.

Offers Innovative Experiences In its facilities, it supports: charitable causes, It makes Its Customers feel Important, and plays with the Senses.

6. Seeks excellence

The public are becoming more and more demanding. They are no longer silent as in the previous case, when the only possible channel of time is an inescapable book, or the Office of Consumer Defense of unknown. Today, it does not allow SLIP itself, and Social Networks son The Place to Disagree express, and an Invitation so that other Users can share theirs.

Conclusion: It is no longer possible to advance by stages, and to improve quality in time. Dębe from El Principio seeks excellence in all facets of the company, from production, customer service, dates, communication and after-sales service of meetings.